26 Apr 3 Reasons to Register with Search Engines
Search Engine registration is an easy way to boost your organic search ranking and let users locate the most common information regarding your business easily. Google alone receives over 57,000 searches per second on any given day. The amount of competition online is high in every industry and companies working harder than ever to reach those valuable searching customers. One tactic is to register your company website with the top search engines. This registration performs 3 main benefits.
#1 Creating Additional Links
Search Engine’s often pull their own information from websites to help users locate their desired information. This is done by bots and not refreshed often. Instead take the time and verify all your business information, provide accurate links and images that clearly represent your business. This provided information will assist search engine’s in creating valuable links.
48% of consumers start mobile research with a search engine. (Marketing Land)
#2 Provides Information for Users
Many searches are performed looking for basic information regarding a business including hours, location, phone number, or ratings. Providing this to the search engines accurately makes it easier for customers to reach you. Aligning the information uniformly with your company website creates a stronger connection to improve trust and confidence in your website’s authority.
86% of consumers use the Internet to find a local business. (Nielsen/WebVisible)
#3 Helps Search Engine Ranking
Help drive up your SERP (Search Engine Results Page) by including accurate information which will help users find your page. Include not only contact information but also category, high traffic volumes and a detailed description of your business utilizing keywords. The more frequently your keywords and web links are together the more value is attributed to your website by the search engines.
Register your website with the top performing search engines which as of 2017 are Google, Bing, Yahoo and Ask respectively. While Google is leading strongly with over half the searches, the other top competitors still represent a large number of users. Don’t miss out on reaching a large customer base simply because you only use one search engine yourself. If your needing help raising that search ranking, Media Venue offers several services including Search Engine Optimization, Reputation Management, Content Writing, and Social Media Management to assist.