Traditional Advertising is Not “Dead”
Yep, you read that right. Traditional advertising is not dead. In a recent article, the Harvard Business Review (HBR) stated that traditional...
Yep, you read that right. Traditional advertising is not dead. In a recent article, the Harvard Business Review (HBR) stated that traditional...
Billboards have been around for a little over 150 years. Originally, they were based on poster advertisements. As billboards started becoming more...
Search Engine Marketing (SEM) uses paid advertising to help your business, your services, and your products show up in search engine results...
In recent years, social media has become the dominant outlet for reaching both new and existing customers through branded content. As the...
In 2002, Google started dipping their toes into the world of online shopping with their Froogle service, a price comparison platform with...
QR codes are everywhere! Take Snapchat for example. You can scan someone’s QR code to add them as a friend instead of...
In conversations with clients, one of the questions we often hear is, “how can you help us reach new customers?” Let’s take...
For more than 3,000 years, the Olympics have been an ever-changing event. Created to honor Zeus, the king of Gods, it has...
Do you have a strategy in place for optimizing your first-party data? How is your business making the most of their first-party data?...
“FOMO” (fear of missing out) is a point of great anxiety for anyone working in digital marketing today. The rate of change...